New York Bakery Co


New York Bakery Co


Promotional Offers


This winning moments promotion offered consumers the chance to win one of 6,000 exclusive bagel lunch boxes. Active handled the building of the competition website and the fulfilment of all prizes.


This on-pack promotion ran in both the UK and ROI, giving consumers the chance to win one of 6,000 bagel tin lunchboxes. Active advised the client on options for the win mechanic and a “winning moment” was selected, with 500 winning moments available each week over each of the 12 promotional weeks. Active project managed and built the website underpinning the promotion, which also allowed winning consumers to enter their delivery details, as well as fulfilling the delivery of all prizes to the winners.