Sales Incentives - Motivate Your Sales Team 

Sales incentives are rewards and bonuses offered to employees who meet or exceed their sales targets. They are a crucial tool in motivating and incentivising sales teams to achieve their goals and drive revenue. Sales incentives can take many forms, such as cash bonuses, gift cards, trips, or even merchandise.

Offering sales incentives can boost employee morale, increase productivity, and ultimately lead to higher sales performance. Having goals is key to driving business forward. Active bring over 30 years’ of experience to the table – let us put this to work to achieve your targets and objectives.

Sales Incentives



Providing appropriate rewards and recognition to boost your sales team's performance and exceed goals.


Streamlining sales incentive programs and reward payments to lighten your administrative load.


Empower your sales team by letting them pick their own thrilling rewards!


Our solutions empower you to leverage data analytics, enhancing performance and boosting ROI.


Our platform is fully flexible, meaning it's easier than ever to implement a sales incentive that works for you and your team.


If your team are happy, your customers will be happy. It's as simple as that. It's proven that motivated staff means increased customer satisfaction.

Sales Incentive Programme

We know every business is unique, so we provide a wealth of options for your sales incentives. Whatever your objectives, we will ensure the structure, message and delivery of your programme are on point.


Types Of Sales Incentives

Outsourcing sales incentives to an agency that specialises in designing and implementing them can be a smart move for your company. Active have the expertise to create effective incentive programs tailored to your company’s specific needs and goals.

Active can also handle the administrative tasks involved in managing the program, freeing up internal resources to focus on core business activities. Additionally, Active can provide a fresh perspective and bring innovative ideas to the table, helping you stay ahead of the competition in your industry.

Overall, outsourcing sales incentives to Active can be a cost-effective way to improve sales performance and drive business growth.

Want to know more about the proven benefits of Sales Incentives? Just click here.

Online Sales Incentive Platform

Our fully customisable online incentive platform allows you to run all your incentives in one place – creating employee sales incentives couldn’t be simpler.

Fully customisable, easy to initiate and highly effective. Engage your employees with meaningful rewards and achieve your objectives.

Sales & Channel Incentives
Active deliver sales incentive programmes that drive performance in sales teams and channel partners and we've been doing it brilliantly for over 30 years. Our deep experience as to what works best, with who and why, means we don't have to reinvent the process each time we look at a programme. Instead we focus on adding value, on making each programme unique for you. Using constantly updated tools that maintain our best in class offering, we are able to shorten the planning stage, remove inefficiencies, and get it right first time, on time and on budget.
Sales Force Incentives
We know that every sales team is unique and so we start from the premise that every incentive programme will need to be as well. Whether it's the structure, the messaging, the rewards or the delivery of the programme itself, we work closely with you from the start to ensure your objectives are met. We leave nothing to chance in the briefing stages and we only ever create schemes that deliver. From the very first conversation to the final debrief we have one objective; to make sure your scheme engages, inspires and drives better sales performance from your team.
Channel Incentives
Active recognise that the growing complexity within all channels means incentive programmes need to be simpler than ever to be effective. That means simple to set up and simple to use, but creative and effective at motivating your channels to perform at peak levels. Active specialise in the implementation of high-impact channel incentives, allowing you to increase sales and strengthen relationships with all your channel partners. We offer a diverse range of incentive solutions and provide practical help and advice on both the structure and mechanic of the scheme.
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Sales Incentive Ideas

Thousands Of Rewards For Your Sales Team

 Choose from thousands of sales incentive options to suit your company goals and the needs of your sales team.


Short Breaks & Holidays

Tangible Gifts




Lifestyle Gift Vouchers

Looking for an e-code or gift card that offers it all?

Lifestyle gift vouchers are a great option for companies looking to offer quick yet personalised sales incentives to their employees. These vouchers can be used to purchase a wide variety of products and services, including travel, dining, entertainment, and more, giving salespeople the flexibility to choose the reward that best suits their interests and lifestyle.

Lifestyle gift vouchers provide a convenient and seamless gifting experience, ensuring that recipients can effortlessly use and redeem them. Their user-friendly nature makes them a hassle-free gift that can be appreciated by anyone. By offering lifestyle gift vouchers as giveaway prizes, you not only express your gratitude to your audience but also provide them with a gift that they will genuinely relish.

Corporate Events

Events are an excellent option for companies looking to offer sales incentives that go beyond traditional rewards such as bonuses or commission. By providing unique and memorable experiences, events can help to build strong relationships with sales teams, boost morale, and foster a sense of teamwork and camaraderie. Our expert team delivers creative corporate events with impact, both in the UK and overseas. No matter what your brief, budget or company size, we will make your event one to remember.

By partnering with Active Consultancy, you can ensure that the winner's trip is seamlessly planned and executed, adding even more value and excitement to the prize. A holiday prize not only offers the chance to relax and rejuvenate but also creates a positive association with your brand and leaves a lasting impression on the winner.

Motivate Sales With Incentive Travel

Fully managed trips to must-see destinations

Travel is a great option for companies looking to provide their sales teams with a high-value and memorable incentive. By offering the opportunity to travel to unique and exciting destinations, you can motivate your sales teams to reach their goals and foster loyalty and engagement among employees.

Effective Sales Incentives

Implementing an effective sales incentive plan is crucial to motivate your team and drive success in various types of sales. There are several types of sales incentives that can be employed, such as presales incentives, split sales incentives, omnichannel sales incentives, and analytics-based sales incentives. The key to an effective sales incentive lies in aligning the incentives with specific sales targets and utilizing a variety of approaches to keep your team engaged. Ideas to motivate your team include financial sales incentives, travel-based sales incentives, and fun sales incentives.

A successful sales leader understands the impact of sales techniques and how incentives help sales professionals exceed their sales goals. The performance incentive fund can be a powerful way to motivate sales reps and encourage the entire team to perform. By offering your team an excellent sales incentive, you not only reward top-performing sales reps but also assist frontline sales reps in reaching their goals. The overall sales compensation plan, including cash incentives and other rewards, plays a significant role in creating a sales team that works together toward sales targets and long sales cycles. Incentives are a great way to encourage your sales team, and the Incentive Research Foundation provides valuable insights into the best sales incentives. Remember, an effective sales incentive is a reward that not only motivates reps to work but also helps the team as a whole to make strides throughout the sales cycle.